Website Management and SEO
Every Trovv plan includes a public-facing jewelry website. Pages, menus, media, layouts, and SEO meta are all editable in your Trovv admin, so you can change a homepage banner at lunch and have it live by 1 PM.
What you get
- CMS-driven pages with reusable section components
- Media library with shared-asset reuse across pages
- Per-page SEO meta editing: title, description, OG image, robots
- AI-created SEO titles, meta descriptions, and product tags per item
- Auto-generated sitemap and robots.txt
- Schema.org structured data (Product, Breadcrumb, ItemList) on every product page
- Built-in SEO audit to surface missing meta and slow pages
- Featured-item merchandising strip on the storefront home and shop pages
- Compare-at sale pricing with automatic strike-through on promoted items
- Fast, mobile-first storefront with touch-friendly navigation
Inventory is the catalog
When you add an item to inventory, it can appear on the public site. No second system to sync, no double-entry.
AI descriptions and AI SEO, on demand
Trovv generates the product description and the search metadata from your inventory attributes: title, meta description, and tags. Review, edit, and publish in seconds.
Published, not just hosted
Built for organic search from the start: clean URLs, proper canonicals, schema.org, and per-page control of indexability.
Merchandise what sells
Flag your hero pieces as Featured and they surface in a curated strip on your storefront, with title and visibility managed from admin alongside the rest of your homepage sections. Promotions show a compare-at strike-through automatically.
One platform, many storefronts
Trovv is multi-store and multi-user at its core. Run a second branded storefront on its own domain from the same platform, each with its own catalog, content, and users, and strict per-store data isolation underneath.
More Trovv features
See Website Management and SEO on your data
Walk through Trovv with your store's setup and questions in mind.
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