Jewelry store software feature

Promotion Content Management

Turn your inventory into your marketing engine.

Trovv ships with a complete email marketing system built for jewelry stores. Compose campaigns with rich content and inline images, target the right customers from your CRM, preview exactly what they'll see, and send, without bolt-on services.

What you get

  • Visual campaign editor with rich body content and inline product images
  • AI-assisted campaign creation from the pieces you want to push
  • Recipient targeting from your existing customer base: purchase history, reward status, location
  • Per-campaign media library to upload, attach, and re-use creatives across campaigns
  • Live preview before send, so you see what every recipient will see
  • Send tracking with status per recipient (queued, sent, failed)
  • Built-in unsubscribe and audit per campaign
  • Reusable email templates with a token helper and live preview
  • Transactional and bulk sends separated, so receipts and order updates never queue behind a marketing blast
  • Authenticated sending (SPF, DKIM, DMARC) for inbox placement, not the spam folder
  • Pairs with the AI Social Media Campaign Generator and Social Media Auto Posting, so the same pieces go out as reels on your social accounts

Inventory becomes the campaign

Highlight a new arrival, mark down aging stock, or push a holiday lineup straight from your live inventory. No copy-pasting product details into a third-party tool.

Right customer, right offer

Target campaigns by what customers actually bought, not generic lists. The CRM you already maintain becomes the segmentation engine.

One sender, your domain

Emails go out via your store's own configured Microsoft Graph or SMTP setup: your domain, your reputation, your inbox placement.

Built to reach the inbox

Sending is authenticated end to end with SPF, DKIM, and DMARC aligned to your domain, and transactional mail such as receipts and order updates is kept on a separate path from bulk campaigns, so the messages customers are waiting for are never delayed by a marketing send.

Email and social, side by side

Email reaches the customers you already have. Social media reaches the ones you don't yet: Trovv turns the same pieces into reels and posts them to your Facebook, Instagram, and other accounts on a schedule.

See Promotion Content Management on your data

Walk through Trovv with your store's setup and questions in mind.

Request a demo